Using physical and online exhibit marketing can be powerful for higher education institutions to foster their visibility and attract new students and early-stage researchers through the promotion of national and institutional opportunities for study and research.

Higher education institutions can use this channel to communicate externally about their institution and possibilities to engage with it, including existing scholarships, grants and other forms of support to collaboration.

Database of PhD students/academics and a structured programme how to engage alumni in the academic and public life of the HEI.

Various forms of collaboration engaging alumni are possible e.g.: information sharing/distribution, organising events, alumni as academic and cultural ambassadors, alumni as academic and intercultural mentors

Active alumni networks of international PhDs and academics play an important role in strengthening the HEI reputation at the international level. Their knowledge and working and life experience represent a valuable resource from which potential/future Ph.D. students and visiting academics can greatly benefit. Active alumni are valuable assets for the HEI, their experience of living in a host country and the knowledge of how they incorporated their study or research/academic activity at the particular HEI into their further professional career can help the HEI optimize their study/research programmes, academic or research conditions, and external cooperations. Alumni can help in achieving higher visibility of the HEI nationally and internationally, they can create bridges among different cultures and reach out to broader academic and public audience.

On the other hand, the alumni can benefit from a variety of professionals and workplaces and continue their lifelong learning and develop rewarding collaborations.

The aim of this service is to provide mental health and wellbeing support to all interested international PhD students and members of staff in order to ensure they feel psychologically safe and to enable them to focus more effectively on their professional/academic goals.    

Considering the fact that English is not the native language in countries, many international PhD students and academic staff members face problems when it comes to filling in the forms necessary for the application process or collecting documents that would confirm their mobility/study/research abroad. Therefore, it would be extremely important (and favorable for both parties involved) to create forms in both the national language of the receiving institution's country as well as in English. The aim of this practice is to produce bilingual documents that can be filled in without seeking assistance or causing confusion.

The use of bilingual signage at key university areas creates an internationally welcoming environment by facilitating orientation and access to main university sites and helping international students and staff navigate the campus.   

The institutional welcome website is usually the first source of information about the HEI, typically containing information on the most important aspects related to smooth preparation and actual onboarding. It is important that the information is structured in a way that reflects the logic of end-users perspective. The webpage should be easy to navigate and high-quality SEOs should be used. The information on the website has to be regularly updated including the FAQ section which typically draws the highest traffic. 

Information Systems (IS) are an extremely important aspect of any properly organized institution, academic institutions in particular. As its components collect, store, organize, and distribute data throughout the organization, it could be said that in order to get acquainted with an institution, one has to have access to its information system. However, most academic institutions possess information systems in their country's official language. Due to that fact, international PhD students, academic, and management staff members may find it difficult to understand the data. 

Bilingual or multilingual policies and practices enhance the international dimension of a higher education institution. They foster the inclusion of international students and staff in the academic and social life of a university by improving communication on key issues. 

Preparing and circulating a Glossary of common phrases used in welcome processes for support staff and its regular update will raise support staff's awareness of the institutional processes related to welcoming incoming researchers, academics, and PhDs. It is also likely to increase the level of their confidence in dealing smoothly with the most typical needs and expectations of incoming researchers, academics, and PhD students as well as following the institutional rules at the same time. 

This practice is best implemented in collaboration with the HEI management structures, the institutional legal matters office and language specialists.

It is also a good idea to consider having the Glossary multilingual rather than maintaining it in English only.

This is a form of personal assistance that helps international PhD students and academics with the adaptation process in the new environment handling not only practical issues but also help them with social and cultural integration. While the basic services such as airport/train transport assistance or arrival to the hosting university/faculty can be provided by local undergraduate students (Erasmus+ buddies), international PhD students and academics, especially in terms of social and cultural integration, need a more sophisticated approach and the commitment of his/her new colleagues.

Well-structured checklist covering the necessary steps to undertake to prepare for arrival efficiently. It can help improve the efficiency of preparing for the arrival in a host country/institution by minimizing mistakes. It should be precise, efficient, easy to use, and straight to the point. It may include a roadmap of the necessary steps.

The well-structured checklist should help international PhD students, researchers and other academics efficiently navigate through the administrative duties and procedures right after arrival in a host country /institution. It may include a roadmap of the necessary steps. It should be precise, efficient, easy to use, and straight to the point.

This checklist will help international PhD students and academics efficiently navigate through the administrative duties and procedures before the departure/completion of their stay/position at a host country /institution. It provides a written trail detailing what should be done on departure. It should be precise, efficient, easy to use, and straight to the point covering areas such as (reporting the end of stay at the respective authority office (foreign police office/local registration office/other, deregistration from the system of public health insurance, closing a bank account, termination of electricity provider/utilities/services/phone/internet/TV/garbage, deregistration from university services/ children from day-care, schools, deregistration of car, etc.).

The checklist can have or include a roadmap of necessary steps to be undertaken right before departure from the host country/institution.

The practice includes collecting relevant information and providing it to international researchers and PhDs in a structured and user-friendly way. It is important to envisage a regular update of the information in case of changes in the legal framework, national or organisational specifics regarding recognition of diplomas, study periods, educational outcomes, etc. 

This practice will save the support staff effort and time when providing information and support in view of the above.

Customised assistance provided to international Ph.D. students, academics, and researchers that fits best their specific needs, especially regarding information that may not be readily available on the institution's website or checklist. Immigration issues are the most crucial area of support. This service requires well-trained support staff in this area, with understanding of legal issues, practical procedures and possibly also collaborations and contacts for exact expert information provision. The goal is to provide the highest level and quality of service. Various levels/intensities of service provision might be opted for based on specific needs and available resources.

This service requires well-trained support staff in the area of work-related issues such as employment, health insurance and social security, taxation, and institutional duties with a focus on a specific group of academics – international academic staff. The goal is to provide highest level and quality of the service which might also require in-house legal advice. Safety, healthcare and wellbeing are essential for good functioning and a particular challange facing guests from abroad. It can be safely assumed they would be needing assistance all the way from the simplest general information, through getting through the necessary paperwork, to personal assistance and intervention.

Customised assistance regarding social integration and daily life of incoming international PhD students, academics and their families helps to make a better experience of settling-in in a new place, whether it is finding housing, opening a bank account, finding a suitable health care provider (s), securing childcare, building a new social network, learning a foreign language and generally, getting accustomed to a new culture and way of life. It can also include information on local/regional public transportation, host city parking policy, waste collection, registering a car, bringing in a pet, etc. Various levels/intensities of service provision might be opted for based on specific needs and available resources. The service might also be helped to deliver by a trained buddy/guide.

Customised assistance ranges from providing an overview of available funding opportunities from various sources to tips for writing an application and pre-screening of application as well as assisting in finding a project team or inter-institutional project team. Individualised support will also facilitate the professional development of the academic staff and will improve communication and cooperation between the HEI’s support staff and the international academics and PhDs. Increased academic activity will influence positively the HEI’s visibility and may increase enrolment and retention of academic staff. This service requires well-trained support staff in the area of academic development, funding opportunities and procedures, and project drafting. However, writing an application is not a simple matter. It requires knowledge of the methods and techniques of creating applications.

An indispensable part of the application preparation is a thorough reading of the funding scheme documentation, e.g.call for proposals with attachments. programme thematic priorities, guidelines for applicants and project beneficiaries, funding principles, etc.. These documents describe all major information, including who can apply for a grant (i.e. eligible applicants), what grant can be obtained (grant size and total call budget), the procedure and deadline for application (when and where to submit an application), what the project evaluation criteria are, how will they be assessed, what costs are eligible, or it is possible to find the content of the future contract along with the terms of the project implementation. Before completing the application, each applicant should also check whether the instructions for its preparation have been provided. The task of the support staff is to provide support and assistance to the applicant in the process of preparing and submitting the application.
 

This is an opportunity to welcome the international PhD students, academics and researchers, distribute information and meet hosting HEI’s staff in person. It can also be a way to promote HEI research and didactic work among international PhD students and academics. HEI’s external partners can enrich the sessions with their presentations and other events as a way of popularising their work. Social events accompanying the welcome event are an important way of establishing social and professional networks. 

A regular newsletter can be a nice-to-have instrument for sharing knowledge and improving the visibility of research activities and supporting services, organised at your institution.

This newsletter can be a very useful tool especially for doctoral/post-doctoral students and the junior/project engaged research staff, appointed for specific research tasks. The newsletter can also be used to inform the local community and partner institutions about the activities at your university, strenghtening industry-academia links and opportunities for collaboration.

Benefits of initiating a regular Research newsletter:

• Improved visibility of the research/teaching activities of the university;
• Improved visibility of the events, conferences, invited lectures, etc.;
• Improved collaboration between departments and faculties within the university
• Improved visibility and enhanced opportunities for cooperation with local HEI/ institutions/ industry partners
• Strenghtened local community
• Improved visibility of the university in an international perspective - for this reason it should be either bilingual or issued only in English and available online/shared with relevant international bodies and partners.